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One Simple Idea: Turn your Dreams into a Licensing Goldmine While Letting Others Do the Work

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One Simple Idea: Turn your Dreams into a Licensing Goldmine While Letting Others Do the Work

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Turn your one simple idea into millions―without lifting a finger!For as long as you can remember, you’ve had a dream. You’ve longed to see your product idea come to fruition so you never have to work for anyone else again.Stephen Key has been living this dream for 30 years. The developer of such lucrative products as Michael Jordan’s WallBall®, the Spinformation® rotating label, and HotPicks® guitar picks, he knows better than anyone how to make a great living as an entrepreneur. Key develops ideas for new products, licenses them out, collects royalty checks, and doesn’t look back. You can do it, too. All you need is One Simple Idea.In this audiobook, Key reveals the secrets that helped him and thousands of his students―including bestselling author Tim Ferriss―turn their creativity into a passive income generator by “renting” an idea to a company, which takes care of R&D, production, marketing, sales, accounting, distribution, and everything else you don’t want t

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